Last updated: 15 November 2026
This policy explains what information Elf Names Generator (elfnamesgenerator.online) collects, why, and what you can do about it. The site is run by Richard Williams. In this policy, “we”, “us” and “our” mean the site and the person who runs it.
The short version
- You can use the whole site without an account and without telling us who you are.
- Your saved names and settings stay in your own browser. We never receive them.
- If you send a message through the contact form, we use your details only to reply.
- The site is funded by ads from Google, which uses cookies. You can control or turn off personalised ads.
- We don't sell your personal information.
Information you give us
When you use the contact form, you send us your name, your email address, the topic you choose and your message. We use this only to read and answer your message. The form is processed with Google Forms, a service provided by Google, so the message is stored in our Google account. We keep messages for as long as we need them to deal with your enquiry, and delete them within 12 months unless the law requires us to keep them longer.
Please don't include sensitive information, such as health or financial details, in your message.
Information stored in your browser
To make the site more useful, we store a few things in your browser's local storage: the names you star, your generator settings, your avatar maker choices, and whether you've closed the cookie notice. This information stays on your device and is never sent to us. You can delete it at any time by clearing your browser's site data. The cookie policy lists each item.
Information collected automatically
Like almost every website, our web server keeps a short log of requests. Each entry includes your IP address, the page requested, the date and time, your browser type, and the page that linked you to us. We use these logs to keep the site secure and to fix problems, and they're deleted automatically after about 14 days. We don't use them to identify you.
We don't currently use any analytics service. If that changes, we'll update this policy first.
Advertising
We use Google AdSense to show ads. Third-party vendors, including Google, use cookies to serve ads based on your previous visits to this website and other websites. Google's use of advertising cookies lets it and its partners serve ads to you based on your visits to this site and other sites on the internet.
You can opt out of personalised advertising in Google's Ads Settings. You can also opt out of some third-party vendors' use of cookies for personalised advertising at aboutads.info, or, in Europe, at youronlinechoices.eu. To learn more, read how Google uses information from sites that use its services.
If you're in the European Economic Area, the United Kingdom or Switzerland, you'll be asked for your consent before personalised advertising cookies are used, and you can change your choice later.
How we share information
We don't sell your personal information. We share it only with the service providers that run the site for us: our hosting provider (Amazon Web Services), Google for the contact form and advertising, and Let's Encrypt for the site's security certificate. We may also disclose information if the law requires it, or to protect the site and its visitors.
Some of these providers may process information in countries other than yours. Where that happens, they use the safeguards required by law, such as standard contractual clauses.
Legal basis for processing (EEA and UK visitors)
We reply to contact messages on the basis of our legitimate interest in answering you, or your consent. Server logs are kept on the basis of our legitimate interest in running a secure website. Personalised advertising cookies are used only with your consent.
Your rights
Depending on where you live, you may have the right to:
- ask what personal information we hold about you and get a copy;
- ask us to correct or delete it;
- object to or restrict how we use it, or withdraw consent you gave earlier;
- opt out of the “sale” or “sharing” of personal information for targeted advertising (California residents), which you can do through Google's Ads Settings linked above;
- raise a concern with us and, if you're not satisfied, complain to your local data protection authority.
These rights include those under the GDPR and UK GDPR, the California Consumer Privacy Act, and India's Digital Personal Data Protection Act. To make a request, choose “Privacy request” on the contact form. We'll reply within 30 days, and we won't treat you differently for using your rights.
Children
The site isn't aimed at children under 13, and we don't knowingly collect personal information from them. If you believe a child has sent us personal information through the contact form, let us know and we'll delete it.
Security
The site is served over an encrypted HTTPS connection, and we limit who can access our accounts and servers. No website can be completely secure, but we take reasonable care to protect the little information we hold.
Other websites
Our pages link to other websites, and ads may lead you to them too. Their privacy practices are their own, so please read their policies.
Changes to this policy
We'll update this policy if the way we handle information changes. The date at the top shows the latest version.
Contact
For any privacy question or request, please use the contact form and choose “Privacy request”.